The building is situated on the North side of Clerkenwell Road, close to its junction with Old Street and Goswell Road. One of the showrooms is accessed from Great Sutton Street, which runs parallel to Clerkenwell Road. Both streets are regarded as prime office and showroom destinations. There is a diverse mix of local office occupiers including UNICEF, Alexander McQueen, BDP Architects and Kingston Smith. There is also a range of local showroom occupiers including Vitra, Domus Tiles, Bulthaup, Kohler, and Milliken.